As part of their innovative marketing strategy, Sunset World Resorts and Vacation Experiences rewarded a tourist from Veracruz, Mexico for inviting the largest number of friends and relatives to enjoy the Mexican Caribbean.
The President of the Board of Directors of the tourist group, Orlando Arroyo Marroquín congratulated Justo Spinoso for his first place win in the SHARE program, which rewards members of Sunset Club for promoting the destination. The resort and tourism group is grateful to him and to his family for his recommendations of Cancún and the Riviera Maya and the services, accommodations and entertainment it offers.
In a lively ceremony held at the Royal Sunset Beach Resort, Arroyo Marroquin rewarded the tourist from the state of Veracruz with a cash prize for recommending Cancun to 117 friends and family members, many of whom took his advice and visited the Mexican Caribbean and Sunset World Resorts.
The SHARE program, nominated this year as the best in the category of marketing by the American Association of Resort Developers, was created as a benefit offered by Sunset Club. It is a referral program which rewards cash to members who invite their family, friends and colleagues.
The lucky tourist said to he was very happy to win this prize and emphasized that the first time he visited Cancun was during a congress of oil tankers. He was impressed by the Caribbean Sea and the quality of the tourist services.
Finally, the Share’s Program Director, Imanol Luisa Donnay, thanked the lucky winner of the promotion and asked Spinoso to encourage more people to visit this destination and to continue being a great promoter of tourism in Mexico.
